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There is a broad range of (digital) output channels and it is still growing, no matter if desktop, tablet, or smartphone. The variety of devices and lack of standard measures mean that editors and content marketers face challenges. Discussions on content distribution prevail. Focus of attention shifts to channels, but ideally the focus should be on content creation itself. It makes little sense to display certain contents just because it is required by the display mode, or rather hide contents as the layout does not allow them.
In May 2008, publisher Jakob Augstein bought the financially ailing east-west newspaper originally created in a 1990 merger of two periodicals. After Augstein’s acquisition, a modern, forward-looking concept transformed the paper into a full-fledged media brand that literally made headlines. In the course of the newspaper’s relaunch, Jakob Augstein chose version 5 of the multi-channel- publishing platform vjoon K4.
From June 25-27th, 2018, SIIA, the Software & Information Industry Association, hosted the AM&P Meeting at the National Housing Center in Washington DC. The annual meeting is an event for publishing and non-profit communication professionals. The meeting, combined with the 38th annual EXCEL Awards Gala, attracts leaders from organizations across the country.
With over 700 entries, the BCM Awards are the largest congress for Content Marketing in Europe. The Content Marketing Forum (CMF) has been awarding the coveted prizes since 2003. The congress and award ceremony took place in Vienna for the first time. More precisely, on June, 14th, in the Vienna Aula der Wissenschaften, a historical location from the 17th century. Especially for the event an app was developed, from which useful information such as program, participants, sponsors, winners, etc. could be taken quickly and easily.