Universal Seat increases flexibility in publishing processes

Laura

The Universal Seat is a license model that allows more flexibility in the publishing process. More Editor Seats (e.g. Web Editor) are usually required in early phases of the publishing process, whereas more K4 Layout Seats are required in later phases. Whereas earmarked licenses can only be used for a specific client type, the Universal Seat can be used as needed. This means that for earmarked licenses, such as the K4 Layout License and the K4 Content Portal License, only the specific K4 functions are activated for the user.

Content Marketing World 2018 - Changes in Content?

Doritt

The annual Content Marketing World in Cleveland, known as “the biggest content event”, attracted more than 4,000 marketing professionals from around the world to learn from speakers and exhibitors, share experiences and take advantage of networking. Like many others, we were there from September 5th to 6th to exchange ideas with colleagues and to attend discussions about a constantly evolving industry.

DMEXCO 2018: inspirations and technologies in the digital age

Laura

On September 12 and 13, numerous decision-makers from the international digital scene came together for the 10th Digital Marketing Expo & Conference (DMEXCO) in Cologne. This year’s motto “Take C.A.R.E.” (Curiosity-Action-Responsibility-Experience) was aimed at developing and managing change. A total of around 41,000 visitors and over 1,000 exhibitors from 40 countries came together and more than 550 speakers filled enormous 250 hours of inspiring lectures full of insights into best practice cases and innovations.

Simplified decision-making and faster feedback with an easy approval management

Laura

Almost every publishing project includes a part that requires a review and approval process. This is an often overlooked aspect when estimating the length of time it takes to complete a project. vjoon K4 has a feature that is aimed at the agony of review and approval process — its called “Approval Manager”. Executives, marketing directors, purchasers and the like can communicate a “thumbs up” or “thumbs down” with a simple click. So the creative team can quickly focus on the areas that need attention and push through to publish.